Mitch Murray (born Lionel Michael Stitcher 30 January 1940, Hove, Sussex), is an English songwriter, record producer and author.
Murray’s first major songwriting success was "How Do You Do It?". It was picked up by producer George Martin, who insisted that The Beatles record it as their follow-up to "Love Me Do." Their lack of enthusiasm was clear in the recording, which remained officially unreleased until it appeared on Anthology 1 in 1995. Martin let them release a rearranged version of "Please Please Me" as a single instead, passing "How Do You Do It?" to another young Liverpool based group, Gerry & The Pacemakers. Their version -- essentially a copy of The Beatles' recording -- launched their career with a UK No. 1 single the following Spring. Thus encouraged, Murray sent them another of his songs, "I Like It", which became their second single and also topped the UK Singles Chart. [1]
He had further success throughout the next ten years, writing "You Were Made For Me" and "I’m Telling You Now" for Freddie and the Dreamers, the latter in collaboration with frontman, Freddie Garrity. Murray's 1964 book, How To Write A Hit Song.